Not Beauty
SZA steps into the beauty scene with high-shine lips and even higher standards.
SZA just made her next power move – and no, it's not a surprise EP. The genre-blurring superstar is entering the beauty space with the official launch of her very own brand: Not Beauty. And if the name didn’t already intrigue you, the product definitely will.
Her first release? A vegan lip gloss designed to actually keep up with your life. From day-to-night hangs to full-blown high-energy performances, this gloss is made to stay put and keep you glowing through it all. Hydrating, long-lasting, and non-sticky? A win on all fronts.
The debut drop features three versatile shades:
- In The Flesh – soft and natural, the everyday go-to
- Strawberry Jelly – juicy and fun, with just enough pop
- Quartz – a sparkly, cosmic finish with main character energy
Each gloss is a reflection of SZA’s signature effortless beauty – simple, unfussy, but always striking. And naturally, she’s keeping it exclusive: for now, you can only shop the collection at select tour pop-up shops. Beauty meets IRL experience? Very on-brand.
With Not Beauty, SZA adds yet another layer to her creative empire – bridging the world of music, fashion, and now beauty. She’s not just stepping into new territory, she’s defining it.
